407 Privacy Policy — How We Protect Your Information
This Privacy Policy explains how 407 collects, uses, stores, and protects the personal information of Malaysian users who register and use our platform.
By using the 407 platform, you agree to the privacy practices described in this document. Please read this policy in its entirety carefully.
Information We Collect
When you register and use the 407 platform, we collect certain types of information to ensure our services run smoothly and securely. The information we collect includes the following:
Account Information
Full name, date of birth, phone number, email address, and identification details required during account registration.
Payment Information
Malaysian bank account details registered for deposits and withdrawals in MYR (RM) via DuitNow and FPX.
Device & Browser Information
Device type, operating system, browser type, IP address, and language settings used when accessing the platform.
Usage Data
In-platform activity records including matches viewed, bets placed, session duration, and pages visited.
How We Use Your Information
407 uses the information collected solely for legitimate purposes directly related to the provision of platform services. The primary purposes are as follows:
- Processing account registrations and verifying user identity in compliance with the platform's security requirements.
- Processing deposit and withdrawal transactions in RM through approved local payment methods.
- Providing accurate and effective customer support when users contact us.
- Sending account-related notifications, relevant promotions, and important platform updates.
- Detecting and preventing fraudulent activity, multi-account usage, or violations of the terms of use.
- Improving the user experience based on usage patterns and feedback received.
- Complying with applicable legal and regulatory requirements in Malaysia.
407 will not use your information for third-party marketing purposes without your explicit consent. You may opt out of marketing communications at any time through your account settings.
Cookies & Session Tracking
The 407 platform uses cookies and similar tracking technologies to enhance the user experience and ensure the platform functions smoothly. Cookies are small data files stored on your device when you access a website.
We use two main types of cookies:
- Session cookies: Temporary cookies that are automatically deleted when you close your browser. They are used to maintain your login session and ensure smooth navigation throughout the platform.
- Persistent cookies: Cookies stored on your device for a longer period, used to remember your language preference, display settings, and login information (if you choose to save it).
You can configure your browser to reject cookies, though this may affect certain features on the 407 platform. We do not use third-party cookies for advertising or cross-site tracking purposes.
Data Storage, Security & Information Sharing
Storage & Security
All personal information of 407 users is stored on servers protected with industry-standard SSL encryption. Access to user data is restricted to authorised personnel only and is subject to strict internal confidentiality policies.
Bank account details and financial transactions are stored using multi-layered security protocols. User passwords are not stored in plain text — they are encrypted using a secure hashing method. 407 conducts regular security reviews to ensure data protection systems remain up to date.
Third-Party Sharing
407 does not sell, rent, or share users' personal information with third parties for commercial purposes. Information is only shared in the following limited circumstances:
- Local payment processors (DuitNow, FPX) for the purpose of processing financial transactions.
- Relevant authorities or law enforcement when required by applicable Malaysian law.
- Technical service providers bound by strict confidentiality agreements.
User Rights & How to Contact Us
As a 407 platform user in Malaysia, you have certain rights regarding the personal information we hold about you. These rights include:
- Right of Access: You have the right to request a copy of the personal information we hold about your account. Requests can be submitted via our support email.
- Right to Rectification: If the information we hold is inaccurate or outdated, you have the right to request a correction. Basic details such as your phone number can be updated directly through your account settings.
- Right to Erasure: Under certain circumstances, you may request that we delete your personal information. Such requests are subject to the record retention requirements stipulated by Malaysian law and the operational needs of the platform.
To submit any requests relating to your privacy rights, or if you have enquiries about this Privacy Policy, please contact us by email at [email protected]. You may also refer to the FAQ for additional information on account management and privacy.
407 will endeavour to respond to all privacy-related enquiries within a reasonable timeframe.
Policy Changes & Applicable Law
407 reserves the right to update or amend this Privacy Policy at any time to reflect changes in our privacy practices, legal requirements, or new platform features. Users will be notified of any material changes through appropriate notices on the platform or via their registered email.
Any amended Privacy Policy will take effect immediately upon being published on this page. Your continued use of the 407 platform after such changes constitutes your acceptance of the latest version of the Privacy Policy. You are responsible for reviewing this page periodically.
This Privacy Policy is governed by applicable Malaysian law. Any privacy-related disputes that cannot be resolved directly may be referred to the relevant authorities in Malaysia. For further enquiries, contact us at [email protected] or refer to the Terms and Conditions platform for information related to data usage and user responsibilities.
Effective date of this policy: 1 January 2026. This version supersedes all previous versions.